Toddlers still mistaking laundry-detergent pods for candy

Written By Kom Limpulnam on Sabtu, 16 Maret 2013 | 15.20

ATLANTA -- We heard Friday from a Commerce man telling us about another child being hospitalized because the boy thought that the laundry-detergent pods he found at home were candy, and put one in his mouth.

In fact, that is still happening, on average, multiple times a day across the country.

The kids get violently ill when they put them in their mouths and the detergent gets into their digestive and respiratory systems.

The obvious solution: parents need to keep the pods out of the reach of their children.

Period.  End of story.

But there is more:

Terry Manus of Commerce told us that this past Saturday was a rough day for his grandson, two year old Collin Lankford.

Collin ended up in the hospital, with a breathing tube, violently ill, because he tried to eat one of the detergent pods that he found near the washing machine at home.

He swallowed it, and breathed it into his lungs.

He's okay, now.

Collin's mom, Stephanie Lankford, said Friday night that she never realized until this past Saturday how attractive the pods are to kids who think they are candy in a transparent, plastic candy jar.

"Looking at it, I just thought it was a great product, it worked great," she said. "If you're a parent of a toddler, you really need to think twice about bringing this product into your home. It looks like candy. A two year old sees it and they don't see that it's laundry detergent."

In 2012 in the U.S., 6,271 children five and younger got sick trying to eat laundry detergent pods, according to the American Association of Poison Control Centers.

151 of them were in Georgia, according to the Georgia Poison Center.

2013 is on track to surpass those numbers.

Tide, for example, is responding.

Tide is introducing non-transparent packaging for the pods, so kids can't see what's inside.

Those non-transparent containers had not made it, yet, to the shelves of one big-box supermarket in Atlanta, picked at random, Friday night.

At that store, all brands of laundry detergent pods were in transparent containers -- either in plastic bags, or in plastic jars.

Another change -- Tide is adding a strip of re-usable tape across the lids of the plastic jars, as a way of deterring todders' little fingers from trying to open the jars.

And Tide is now using new lids that are more difficult for toddlers to figure out how to open.

A pediatrician, Dr. Tom DeWitt, on Tide's website, states the obvious -- but apparently necessary -- advice to parents:

"Keep all household laundry and cleaning products stored properly and out of the reach of their little ones," Dr. DeWitt says.

Or, as Collin's mom suggested Friday, keep the detergent pods out of the homes of toddlers, period.

"I think that [kid-proofing the packaging] is a positive thing," she said, "it's going to help. But I think the best thing that can be done is for parents of toddlers to be aware and not even bring it into your homes."

There have been no deaths caused by the detergent pods, and the pods are just as safe -- in the washing machine -- as any other detergent.

One more point Collin's mom made Friday night -- a few months ago, she just happened to put the phone number of the local poison control center into her cell phone. This past Saturday, she was able to call the center immediately when she turned to see Collin swallow the detergent.

GEORGIA POISON CENTER TOLL FREE NUMBER

1-800-222-1222

GeorgiaPoisonCenter.org

____________________

Statement from Tide

Suzette Middleton, PhD

Fabric Care External Relations

Laundry detergent pacs represent a leap in laundry detergent innovation that many people love because they have made doing laundry easier and less of a chore. This is not only true for mums, dads, singles, people who wash in laundry mats but it is also especially true for physically challenged people. One example of all can be the blind people who are now enabled to do the laundry themselves and not worry about dosing a detergent into a scoop. Elderly people expressed a great appreciation for the product as well since, with the single load pacs, they do not have to lift heavy packages of laundry detergents repeatedly but only take the pac they need for a load of laundry.

The safety of the families who use our products is the foundation of everything we do. Cleaning products are very much a part of our everyday life and are safe when used as intended, but they must be kept out of reach of young children and pets. Tide Pods are safe when used as intended, having also been reviewed by a panel of independent medical professionals. For more information you can view videos from two of these professionals at: http://www.tide.com/en-US/videos.jspx. We are working closely with the appropriate stakeholders to ensure the safe use of detergent pacs.

Because we know that curious little ones can gain access to virtually any product with enough time and creativity, we are partnering with parents to help enhance the safe use of the pacs in three key areas:

1. Reducing visibility of the pacs (introducing non-transparent packaging)

2. Reducing accidental access (e.g., further improving the Tide Pods tub lid with an asymmetrical closure, and continuing to provide free safety cabinet latches on www.homemadesimple.com )

3. Increasing education by further amplifying our strong educational plan (e.g. we will be adding an industry-standard, bold caution statement, and featuring over the lid re-sealable sticker, on packaging; and we will continue to make the Tide Pods tub's over-the-lid, re-sealable sticker available free of charge on . Increasing education by further amplifying our strong educational plan (e.g. we will be adding an industry-standard, bold caution statement, and featuring an over-the-lid, re-sealable sticker, on packaging; and we will continue to make the Tide Pods tub's over-the-lid, re-sealable sticker available free of charge on www.tide.com). 


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